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Selling Tip: Dealing with a Buyer’s Down Payment Anxiety

January 11 2016

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Following the great housing bubble burst, real estate investment phobias abound. One of the largest fears scaring would-be buyers away from a home purchase: A lost nest egg, gobbled up by a home which, when later sold, nets little to no return on down payment. But what if those precious funds were protected? Would more buyers bite?

Crisis of confidence

According to a recent Harris Poll, would-be buyers continue to be reluctant to enter the housing market, despite recovery. Only 55% of renters expect to get a return on their down payment investment if they buy today and resell within the next few years.

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