Content Curation 101: The difference between curating content and plagiarizing

If you think curating is only for art galleries, you may be spending entirely too much time creating your own original content.

Content curation is a simple idea. When you curate content, you review a large amount of information and resources around a particular topic, then present that information in a meaningful way. And, perhaps most importantly, you add your own ideas and analysis into the mix.

When done correctly, everyone benefits from content curation:

• The original content creator has their ideas shared with a larger audience who can easily find them to get more insights
• Your audience benefits from content that you aggregated from multiple sources
• You benefit because you added your own thoughts to a particular topic, proving you are a thought leader in the space

Good content curation practices include:

• Getting multiple perspectives on one subject by reviewing varying sources
• Considering any anecdotal or real-life experiences you have to contribute
• Rephrasing any content you found useful, while citing the original source
• Repackaging the information with your own insights and analysis
• Crediting all original sources (did we say that twice? That's because it's important!)