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Browse the siteAugust 21 2013
LinkedIn is rated as the top online relationship channel for business. Many sales people think that LinkedIn is like a yellow pages listing, when in fact, LinkedIn is one of the most powerful ways to generate pre-qualified leads, leverage implied endorsements, promote your events and create brand awareness.
Mastering LinkedIn for real estate professionals requires a consistent strategy that leads to engagement! If you are going to be online, isn't part of your strategy to get more business? LinkedIn can help you do just that by dramatically expanding your network.
Here are the four key steps to putting LinkedIn work for you as a free prospecting tool:
Complete your LinkedIn profile – Start with a professional photo – then include pertinent information about what you do and how you do it. Do you help first time home buyers? Do you specialize in vacation homes? Do you work with short sales? Add as much information as you can to set you apart from others in your area.